Guides
Plain-language guides for busy trades owners.
Short, practical reads on winning more of the work you already get: missed calls, quotes, reviews and the rules for texting customers in Canada.
Leads · 6 min read
How much do missed calls really cost a trades business?
A simple way for HVAC, plumbing, electrical and roofing owners to estimate the revenue lost to unanswered calls, with worked examples and what to do about it.
Read the guide →Services explained · 5 min read
What is missed-call text-back, and how does it work?
A plain-language explanation of missed-call text-back for home-service businesses: how it works with your existing number, what the text says, and the rules you need to follow in Canada.
Sales · 7 min read
How to follow up on a quote without being pushy (with templates)
When and how to follow up on estimates as a contractor, with copy-and-paste text templates for HVAC, plumbing, electrical, roofing and renovation quotes.
Reputation · 6 min read
How to get more Google reviews for your trades business
Practical, rule-following ways for contractors in Ontario to get more Google reviews: when to ask, what to say, how to share your review link, and what Google doesn't allow.
Compliance · 6 min read
CASL and texting customers: a plain-language guide for home-service businesses
What Canada's anti-spam law means when you text customers about missed calls, quotes and reviews: consent, identification, opt-outs and what to avoid. General information for Ontario trades.
Try it free for 7 days.
We set it up on your number, track every missed call it catches, and look at the real results with you. No contract.